Best SIM-only deals: the UK's top 10 mobile providers compared

Every provider below runs on one of the UK's three networks — so a £6 SIM can get the same coverage as a £25 one. Here's what the ten biggest providers charge right now, and which of them will put your price up next April.

Do these 3 things today

  1. Text INFO to 85075 (free, from the phone in your hand). Your provider must reply telling you if you're still in contract and what you'd pay to leave.
    Out of contract? You're free to switch today — and if you're paying over £15 a month, you're probably overpaying.
  2. Pick from the table below — every provider here uses EE, O2, Vodafone or Three's masts, so check the host network's coverage at your postcode, not the brand name.
    75GB for £8 (SMARTY) and 80GB for £10 (iD Mobile) exist right now. Most people use under 10GB a month.
  3. Text PAC to 65075 to switch and keep your number. Give the code to your new provider — the switch completes in one working day, and your old contract ends automatically.
    No awkward phone call. Your old provider isn't allowed to make you ring them to cancel.
Wise picks · 31 July 2026

Three deals worth knowing about first

Lebara
Cheapest overall
£5/month · rolling
5GB · 1,000 mins · Vodafone network · no annual price rises · leave any month
SMARTY
Best cheap big-data
£8/month · rolling
75GB · unlimited calls and texts · Three network · no credit check · no annual price rises
giffgaff
Best unlimited
£14/month · 18-mo
Unlimited data at a promo price (usually £25) · O2 network · price fixed for the full term

Picks are chosen on price and terms alone. We have no commercial relationship with any provider on this page.

The full table

Top 10 providers, ranked by customer numbers

"Cheapest plan" is the provider's lowest-priced standard SIM-only plan; "best value" is the plan that gets you the most for a mid-range budget. The column to watch is the last one — whether your price is locked, or goes up every April.

ProviderCustomersCheapest planBest value planContractApril price rise?
1 · EEEE network ~25m £10 · 20GB £21 · 100GB 24 mo +£2.50/mth
2 · O2O2 network ~24m £20.50 · 50GB £22.50 · Unlimited 24 mo +£2.50/mth
3 · VodafoneVodafone (VodafoneThree) network ~17.5m £16 · 30GB £26 · Unlimited 24 mo +£2.50/mth
4 · ThreeThree (VodafoneThree) network ~9.9m £8 · 120GB £22 · Unlimited 24 mo +£1.90/mth (5–99GB); +£2.30/mth for 100GB+
5 · Tesco MobileO2 network 5m+ £9 · 12GB £15 · 100GB 24 mo No annual rise for Clubcard holders (prices frozen); standard (non-Clubcard) prices rise each April
6 · giffgaffO2 network 4.1m £6 · 2GB £14 · Unlimited Rolling / 18 mo None — no mid-contract rises
7 · Sky MobileO2 network 3m+ £6 · 10GB £11 · 50GB 12 mo In-contract annual rise ~£1.50/mth — applied in February, not April; Sky's April rises are broadband/TV only. New SIM-only sign-ups accept an in-term price-increase notice.
8 · iD MobileThree network 2.6m £6 · 8GB £8 · 50GB Rolling / 12 mo None — no annual rises (own site: 'SIM only plans are not subject to annual CPI or RPI price increases')
9 · LebaraVodafone network 2m+ £5 · 5GB £10 · 30GB Rolling None — no annual rises
10 · VOXIVodafone network 1m+ £10 · 60GB £15 · 140GB Rolling None — price locked

† EE prices via MoneySavingExpert's live SIM finder (EE's own site doesn't show prices to comparison checks); Lebara prices via SIM Sherpa (June 2026); Sky confirms an annual rise applies but doesn't publish the amount. Everything else checked directly on the provider's website on 31 July 2026. Customer numbers are the latest published or reported figures — see sources below.

Also worth a look (outside the top 10 by size): SMARTY — 35GB £7, 75GB £8, 100GB £10; 30-day rolling, no price rises (SIM Sherpa 23 Jul — own site blocks automated checks) (Three network) · Lyca Mobile — 6GB £3 for 3 mths then £6, 50GB £4 then £8; 30-day, no mid-contract rises (SIM Sherpa source still dated 1 May 2026, now ~12 weeks old — could not refresh from a fresher 2026 source this run, treat as stale/recheck) (EE network) · 1pMobile — 5GB £5, 10GB £8, 50GB £10, 100GB £15, or pure 1p-per-unit PAYG; 30-day rolling, no annual price rises (SIM Sherpa 17 Jul; not re-checked this run — own page not machine-reachable) (EE network)
The catch to understand

The April price rise, in plain English

Since January 2025, providers can't link mid-contract rises to inflation any more — Ofcom makes them state the rise in pounds and pence up front. Sounds better. In practice, the big networks all picked a flat £2.50 a month (EE, O2, Vodafone) or £1.90 (Three), added every April, even though you're mid-contract.

On a £10 SIM, £2.50 is a 25% rise. That's why MoneySavingExpert's June 2026 analysis of 47,000 tariffs found around three-quarters of customers are now paying more under the new rules than they would have under the old inflation-linked ones — and why the government has ordered Ofcom to review the whole regime. Until that lands, the fix is simple: the rolling-plan providers in the table (giffgaff, iD Mobile, Lebara, VOXI, SMARTY) and Tesco's Clubcard prices don't do April rises at all.

Same masts, different price

The UK has three mobile networks: EE, Virgin Media O2, and VodafoneThree (Vodafone and Three merged in 2025 but still sell separately). Every other name in the table rents space on one of them. A £6 SMARTY SIM uses Three's masts; a £5 Lebara SIM uses Vodafone's. You may lose some extras — roaming allowances, phone-upgrade schemes, priority tickets — but not coverage. Check the host network's coverage map for your postcode before you switch, and you know exactly what you're getting.

Quick answers

SIM-only, answered

Will a cheap SIM give me worse signal?

No — coverage comes from the host network's masts, not the brand. A budget SIM on O2's network gets the same O2 coverage as O2's own customers. Speeds can occasionally be deprioritised at very busy times on some budget brands, but for most people it's indistinguishable.

Do I lose my number when I switch?

No. Text PAC to 65075, give the code to your new provider, and your number moves within one working day. If you do not want to keep your number, text STAC to 75075 instead.

What's the catch with rolling (1-month) plans?

Very little — that's why we like them. You can leave or change plan monthly, there's usually no credit check, and none of the rolling providers in our table applies April price rises. The trade-off is fewer perks: no phone bundled, and sometimes less generous roaming.

How much data do I actually need?

Most people use well under 10GB a month — check your last few bills or your phone's settings. If you're mostly on wifi at home and work, 5GB is plenty. Heavy streamers away from wifi should look at the 60GB+ plans, which now start around £8–£10.

Why is there no handset deal here?

This page is SIM-only on purpose. Pay-monthly handset deals bundle a loan for the phone into your bill — they're a credit product, and usually poor value against buying a refurbished phone outright and pairing it with a cheap SIM. We'll cover that properly in a separate guide.

How we made this page

Methodology and sources

Providers are ranked by latest published or reported UK customer numbers. Prices are checked every day, directly on each provider's website wherever possible; where a provider hides prices from automated checks we use a named, dated third-party source and mark the row with a dagger (†). Promotional prices are labelled as promos with their end date where published. We list no affiliate links and earn nothing from any provider on this page.

This is information, not advice. Prices, allowances and promotions change frequently and can vary by channel; always confirm the current price, the renewal price and the contract terms on the provider's own site before signing up. TheWiseQuid has no commercial relationship with any provider listed and receives no payment for placement or ranking. Last checked 31 July 2026.